Marketing MCQ
Marketing
Beta Inc. manufactures electronic gadgets. The market researchers at Beta have discovered that a new competitor is gaining more customers by selling its products at lower prices. In the context of SWOT analysis, the marketers at Beta Inc. are most likely to consider this situation as a(n)_____.
Beta Inc. manufactures electronic gadgets. The market researchers at Beta have discovered that a new competitor is gaining more customers by selling its products at lower prices. In the context of SWOT analysis, the marketers at Beta Inc. are most likely to consider this situation as a(n)_____.
Beta Inc. manufactures electronic gadgets. The market researchers at Beta have discovered that a new competitor is gaining more customers by selling its products at lower prices. In the context of SWOT analysis, the marketers at Beta Inc. are most likely to consider this situation as a(n)_____.
a. threat
b. opportunity
c. strength
d. weakness
Answer: a. threat
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