When automakers segment based on age, gender, and stage of family life cycle, this reflects a form of ___________ segmentation, they would use vehicle features such as the availability of a moon roof and Bluetooth capability to find customers similar to Justin.

When automakers segment based on age, gender, and stage of family life cycle, this reflects a form of ___________ segmentation, they would use vehicle features such as the availability of a moon roof and Bluetooth capability to find customers similar to Justin.


demographic



physiological



behavioral



psychographic



geographic



Answer: demographic


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