A marketing dashboard refers to

A marketing dashboard refers to



A. the visual computer display of the essential information related to achieving a marketing objective.

B. information about an organization's marketing metrics presented orally so marketers can quickly spot deviations from plans and take corrective actions.

C. an "app" that uses a car navigation device metaphorically to indicate the specific direction in which a company wishes to grow based on its annual marketing plan.

D. the display of information found on a car's dashboard. E. a "report card" prepared by the marketing department regarding its performance in terms of environmental and social responsibility.



Answer: A


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