A statement that identifies: (1) a well-defined target market; (2) specific customers' needs, wants, and preferences; and (3) what the product will be and do to satisfy consumers is referred to as a new product's or service's

A statement that identifies: (1) a well-defined target market; (2) specific customers' needs, wants, and preferences; and (3) what the product will be and do to satisfy consumers is referred to as a new product's or service's

A statement that identifies: (1) a well-defined target market; (2) specific customers' needs, wants, and preferences; and (3) what the product will be and do to satisfy consumers is referred to as a new product's or service's



a.

protocol.

b.

proposition.

c.

modus operandi.

d.

formula.

e.

methodology.



Answer: protocol.


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