Malik hustled across campus one winter day, only to find he arrived with one wet sock. His boots were worn out and leaking. He knew he'd need to get a pair of new boots; he had just begun the

Malik hustled across campus one winter day, only to find he arrived with one wet sock. His boots were worn out and leaking. He knew he'd need to get a pair of new boots; he had just begun the

Malik hustled across campus one winter day, only to find he arrived with one wet sock. His boots were worn out and leaking. He knew he'd need to get a pair of new boots; he had just begun the



a) usage buying sequence

b) VALS typology

c) purchase decision process

d) consumer purchase procedure

e) stages of consumption



Answer: c) purchase decision process


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