Assume that the value of a base model computer to an average consumer is $300, the average price that Dell can charge a consumer for that product is $275, and the average unit cost of producing that product for Dell is $150. For this scenario, which of the following is true?

Assume that the value of a base model computer to an average consumer is $300, the average price that Dell can charge a consumer for that product is $275, and the average unit cost of producing that product for Dell is $150. For this scenario, which of the following is true?



A. Dell can easily increase its price above $300


B. The profit for Dell on each computer is $150


C. The consumer surplus per computer is $25.


D. The higher the intensity of competitive pressure, the higher the price that Dell can charge relative to $300.


E. The lower the consumer surplus, the greater the value for the money the consumer gets.



Answer: C. The consumer surplus per computer is $25


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