Omega, Inc. sells its fitness wrist band for $100. It cost the company $62 to make the product. Customers value the wrist band at $110. In this scenario, Omega's value creation is

Omega, Inc. sells its fitness wrist band for $100. It cost the company $62 to make the product. Customers value the wrist band at $110. In this scenario, Omega's value creation is

Omega, Inc. sells its fitness wrist band for $100. It cost the company $62 to make the product. Customers value the wrist band at $110. In this scenario, Omega's value creation is



A. $38.


B. $48.


C. $10.


D. $28.


E. $272.



Answer: B. $48


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