Marketing MCQ
International Business Chapter 17
If a firm was concerned with transferring its core competencies to a foreign operation, it might elect to transfer parent-company nationals who have knowledge of that competency to the foreign operation. This would be an example of the ______ staffing strategy.
If a firm was concerned with transferring its core competencies to a foreign operation, it might elect to transfer parent-company nationals who have knowledge of that competency to the foreign operation. This would be an example of the ______ staffing strategy.
If a firm was concerned with transferring its core competencies to a foreign operation, it might elect to transfer parent-company nationals who have knowledge of that competency to the foreign operation. This would be an example of the ______ staffing strategy.
Answer: ethnocentric
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