Which of the following statements does not reflect the role of salespersons within a company?
A.
Salespeople learn about customer needs and work with other marketing and nonmarketing people in the company to develop greater customer value.
B.
The concept of salesperson-owned loyalty describes the loyalty that salespersons have toward the company.
C.
Salespeople act as "champions" of customers' interests and managing the buyer-seller relationship.
D.
Salespeople represent customers to the company.
E.
Salespeople relay customer concerns about company products and actions back inside to those who can handle them.
Answer: B