Because the weather in April is often cold and rainy, not as many fans attend major league baseball games. Knowing this, some teams will price tickets for games in April much lower than games played during the summer months. This is an example of ________ pricing.

Because the weather in April is often cold and rainy, not as many fans attend major league baseball games. Knowing this, some teams will price tickets for games in April much lower than games played during the summer months. This is an example of ________ pricing.



Answer: yield management


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