Ascena Retail Group Inc. recently purchased the retail chain "Justice for Girls" and now owns and operates three distinctive different retail chains: Justice for Girls, which offers fashions and accessories for "tween" girls ages 7-14; Maurice's, which offers casual, career, and dressy looks in sizes 1-24 for the fashion conscious girls; and Dress Barn which offers its own private labels and contemporary fashions at great value in an environment that is sensitive to and focused on the needs and desires of women. What growth strategy is Ascena Retail Group using?

Ascena Retail Group Inc. recently purchased the retail chain "Justice for Girls" and now owns and operates three distinctive different retail chains: Justice for Girls, which offers fashions and accessories for "tween" girls ages 7-14; Maurice's, which offers casual, career, and dressy looks in sizes 1-24 for the fashion conscious girls; and Dress Barn which offers its own private labels and contemporary fashions at great value in an environment that is sensitive to and focused on the needs and desires of women. What growth strategy is Ascena Retail Group using?

Ascena Retail Group Inc. recently purchased the retail chain "Justice for Girls" and now owns and operates three distinctive different retail chains: Justice for Girls, which offers fashions and accessories for "tween" girls ages 7-14; Maurice's, which offers casual, career, and dressy looks in sizes 1-24 for the fashion conscious girls; and Dress Barn which offers its own private labels and contemporary fashions at great value in an environment that is sensitive to and focused on the needs and desires of women. What growth strategy is Ascena Retail Group using?



Answer: Market expansion


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