Marketing MCQ Marketing Information Management If the manufacturer of Rogaine wants know how consumers feel about the hair growth product, and also wants to reduce the potential for interviewer bias and guarantee the subject's anonymity, the company probably should use:

If the manufacturer of Rogaine wants know how consumers feel about the hair growth product, and also wants to reduce the potential for interviewer bias and guarantee the subject's anonymity, the company probably should use:

Marketing Information Management

If the manufacturer of Rogaine wants know how consumers feel about the hair growth product, and also wants to reduce the potential for interviewer bias and guarantee the subject's anonymity, the company probably should use:

1. The experimental method

2. Personal interviews

3. Observation research

4. A mail survey

5. Shopping mall intercepts

Answer: 4. A mail survey

Marketing MCQ

If the manufacturer of Rogaine wants know how consumers feel about the hair growth product, and also wants to reduce the potential for interviewer bias and guarantee the subject's anonymity, the company probably should use:

If the manufacturer of Rogaine wants know how consumers feel about the hair growth product, and also wants to reduce the potential for interviewer bias and guarantee the subject's anonymity, the company probably should use:

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