Marketing MCQ
Marketing
When P&G adds a new laundry detergent (a flanker brand) to its existing line of detergents it has changed the ___________ of its product mix.
When P&G adds a new laundry detergent (a flanker brand) to its existing line of detergents it has changed the ___________ of its product mix.
When P&G adds a new laundry detergent (a flanker brand) to its existing line of detergents it has changed the ___________ of its product mix.
Answer: Depth
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