Marketing MCQ Marketing A ________ is a term that describes a person who enjoys transmitting many types of marketplace information. These shopaholics are not necessarily interested in the goods they recommend; they simply enjoy a general interest in marketplace activities.

A ________ is a term that describes a person who enjoys transmitting many types of marketplace information. These shopaholics are not necessarily interested in the goods they recommend; they simply enjoy a general interest in marketplace activities.

Marketing

A ________ is a term that describes a person who enjoys transmitting many types of marketplace information. These shopaholics are not necessarily interested in the goods they recommend; they simply enjoy a general interest in marketplace activities.

A. market maven

B. dispreferred marker

C. lurker

D. conformist

E. surrogate consumer

Answer: a. market maven

Marketing MCQ

A​ ________ is a term that describes a person who enjoys transmitting many types of marketplace information. These shopaholics are not necessarily interested in the goods they​ recommend; they simply enjoy a general interest in marketplace activities.

A​ ________ is a term that describes a person who enjoys transmitting many types of marketplace information. These shopaholics are not necessarily interested in the goods they​ recommend; they simply enjoy a general interest in marketplace activities.

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A ________ is a term that describes a person who enjoys transmitting many types of marketplace information. These shopaholics are not necessarily interested in the goods they recommend; they simply enjoy a general interest in marketplace activities.

A ________ is a term that describes a person who enjoys transmitting many types of marketplace information. These shopaholics are not necessarily interested in the goods they recommend; they simply enjoy a general interest in marketplace activities.