Marketing MCQ
Marketing
Jessie and Luis are both going to college to pursue a degree in management. When Luis, who has a busy social life, took the economics class with Mr. Jones, he blew off the weekly homework assignments as unimportant. Jessie observed Luke's behavior and saw that the ultimate effect was a failing grade. Based on this observation, Jessie managed her time better and completed all homework assignments when she took the same class in the following semester; she received an "A" for her efforts. Marketers would say that this scenario is a good example of __________, which is a relatively permanent change in behavior that is caused by observing the experience of another.
Jessie and Luis are both going to college to pursue a degree in management. When Luis, who has a busy social life, took the economics class with Mr. Jones, he blew off the weekly homework assignments as unimportant. Jessie observed Luke's behavior and saw that the ultimate effect was a failing grade. Based on this observation, Jessie managed her time better and completed all homework assignments when she took the same class in the following semester; she received an "A" for her efforts. Marketers would say that this scenario is a good example of __________, which is a relatively permanent change in behavior that is caused by observing the experience of another.
Jessie and Luis are both going to college to pursue a degree in management. When Luis, who has a busy social life, took the economics class with Mr. Jones, he blew off the weekly homework assignments as unimportant. Jessie observed Luke's behavior and saw that the ultimate effect was a failing grade. Based on this observation, Jessie managed her time better and completed all homework assignments when she took the same class in the following semester; she received an "A" for her efforts. Marketers would say that this scenario is a good example of __________, which is a relatively permanent change in behavior that is caused by observing the experience of another.
Answer: learning
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