Marketing MCQ
Marketing
Marketers use _____, a discipline that studies the correspondence between signs and symbols and the meanings we attach to them, to understand how consumers interpret the meanings of symbols.
Marketers use _____, a discipline that studies the correspondence between signs and symbols and the meanings we attach to them, to understand how consumers interpret the meanings of symbols.
Marketers use _____, a discipline that studies the correspondence between signs and symbols and the meanings we attach to them, to understand how consumers interpret the meanings of symbols.
Answer: semiotics
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