Research indicates that a​ store's layout provides strong influences on buyer behavior. In​ fact, we​ don't make many of our purchase decisions until we are actually in the​ store; therefore,​ ______________ are important sales tools.

Research indicates that a​ store's layout provides strong influences on buyer behavior. In​ fact, we​ don't make many of our purchase decisions until we are actually in the​ store; therefore,​ ______________ are important sales tools.



Answer: POP stimuli


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