Marketing MCQ Marketing When researching consumer behavior, which type of research is focused on the individual consumer rather than larger groups of collective activities?

When researching consumer behavior, which type of research is focused on the individual consumer rather than larger groups of collective activities?

Marketing

When researching consumer behavior, which type of research is focused on the individual consumer rather than larger groups of collective activities?

Answer: Micro

Marketing MCQ

When researching consumer behavior, which type of research is focused on the individual consumer rather than larger groups of collective activities?

When researching consumer behavior, which type of research is focused on the individual consumer rather than larger groups of collective activities?

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