How does analytics track the identity of a computer?

How does analytics track the identity of a computer?

Answer: It places a cookie on each computer that visits the site.

Linear attribution gives credit to

Linear attribution gives credit to

Answer: all prior customer touchpoints that can be tracked in analytics

I have a blog and I want to track the engagement of my readers. My blog posts usually take at least 4 minutes to read, and I want to track the percentage of users who read an entire blog post. I should set up a(n) _____________ goal.

I have a blog and I want to track the engagement of my readers. My blog posts usually take at least 4 minutes to read, and I want to track the percentage of users who read an entire blog post. I should set up a(n) _____________ goal.

Answer: time on site

If we find through analytics that visitors from mobile devices have a 0% conversion rate while users on a full-size monitor have a 3% conversion rate, we should

If we find through analytics that visitors from mobile devices have a 0% conversion rate while users on a full-size monitor have a 3% conversion rate, we should

Answer:

conclude that mobile users are just browsers and not purchasers.
investigate whether our site is optimized for mobile users.

My analytics tells me that last week my site had 3,000 visits but only 2,500 visitors. What explains this discrepancy?

My analytics tells me that last week my site had 3,000 visits but only 2,500 visitors. What explains this discrepancy?

Answer: Some visitors made multiple visits

What technical information about a visitor's computer is NOT known to analytics?

What technical information about a visitor's computer is NOT known to analytics?

Answer: Memory