If the purchase is a new buy for a manufacturer, the seller should be prepared to act as a consultant to the buyer, work with technical personnel, and:
A) expect a long time for a buying decision to be reached.
B) expect a lot of conflict.
C) expect specifications to be changed many times before the buy is completed.
D) expect to have to do some favours for the decision-makers.
E) entertain lavishly.
Answer: A