Which of the following sales forecasting techniques is the LEAST expensive?
A) survey of buyers' intentions
B) jury of executive opinion
C) trend extrapolation
D) direct forecast
E) survey of experts
Answer: D
Which of the following sales forecasting techniques is the LEAST expensive?
A) survey of buyers' intentions
B) jury of executive opinion
C) trend extrapolation
D) direct forecast
E) survey of experts