Which of the following statements describes focus group research?

Which of the following statements describes focus group research?




A) The researcher asked a group of eight teenagers why they thought tattoos were so popular.
B) The telephone researcher asked how satisfied a customer was with his or her current long-distance provider.
C) The trained researcher watched a couple change a diaper for their newborn infant.
D) The interviewer selected people who were walking in the mall to ask them about which shoe styles they preferred.
E) A group of consumers were asked if they recalled seeing an ad for Nike last night while they watched television.


Answer: A


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