Marketing MCQ Marketing Chapter 7 When, in their information search, consumers focus on communication with friends and relatives, they are utilizing ______ sources.

When, in their information search, consumers focus on communication with friends and relatives, they are utilizing ______ sources.

Marketing Chapter 7

When, in their information search, consumers focus on communication with friends and relatives, they are utilizing ______ sources.

a. internal
b. personal
c. marketer-dominated
d. direct
e. organizational

Answer: B

Marketing MCQ

When, in their information search, consumers focus on communication with friends and relatives, they are utilizing ______ sources.

When, in their information search, consumers focus on communication with friends and relatives, they are utilizing ______ sources.

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