The Creamery has introduced a new flavor of ice cream called "Berry Freeze" to its already successful ice cream product line at Penn State. Berry Freeze is the same price as other Creamery ice cream flavors. Which of the following is true of Berry Freeze?
A. It's a Brand Extension for Creamery ice cream.
B. It's an example of filling a product line.
C. It's an example of upward product line stretching.
D. It's a part of a mass target marketing strategy.
E. All of the above.
Answer: B