One of the categories of products for which brand extension is especially logical is
A. generic goods.
B. generic services.
C. commodities.
D. complementary goods.
E. licensed brands.
Answer: D. complementary goods.
One of the categories of products for which brand extension is especially logical is
A. generic goods.
B. generic services.
C. commodities.
D. complementary goods.
E. licensed brands.
Answer: D. complementary goods.