Marketing MCQ Marketing Buyers expect products to have high ________, which is the degree to which all the produced units are identical and meet the promised specifications.

Buyers expect products to have high ________, which is the degree to which all the produced units are identical and meet the promised specifications.

Marketing

Buyers expect products to have high ________, which is the degree to which all the produced units are identical and meet the promised specifications.

A) durability
B) compatibility
C) conformance quality
D) form
E) performance quality

Answer: C

Marketing MCQ

Buyers expect products to have high ________, which is the degree to which all the produced units are identical and meet the promised specifications.

Buyers expect products to have high ________, which is the degree to which all the produced units are identical and meet the promised specifications.

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