Moving ________ carries risks. The new brand can cannibalize core brand sales and lower the core brand's quality image.
A) up-market
B) two ways
C) one way
D) down-market
E) out-market
Answer: D
Moving ________ carries risks. The new brand can cannibalize core brand sales and lower the core brand's quality image.
A) up-market
B) two ways
C) one way
D) down-market
E) out-market
Answer: D