When Volvo runs ads suggesting that its cars are the safest that money can buy, it is trying to ________.
A) segment the market
B) provide a service
C) enter new a new market
D) develop brand loyalty
E) position its product
Answer: E
When Volvo runs ads suggesting that its cars are the safest that money can buy, it is trying to ________.
A) segment the market
B) provide a service
C) enter new a new market
D) develop brand loyalty
E) position its product
Answer: E