Marketing MCQ Marketing Customer-perceived value is based on the difference between benefits the customer gets and costs he or she assumes for different choices.

Customer-perceived value is based on the difference between benefits the customer gets and costs he or she assumes for different choices.

Marketing

Customer-perceived value is based on the difference between benefits the customer gets and costs he or she assumes for different choices.

Answer: TRUE

Marketing MCQ

Customer-perceived value is based on the difference between benefits the customer gets and costs he or she assumes for different choices.

Customer-perceived value is based on the difference between benefits the customer gets and costs he or she assumes for different choices.

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