Marketing MCQ Marketing Total customer cost consists of only the non-monetary costs in evaluating, obtaining, using, and disposing of the given market offering.

Total customer cost consists of only the non-monetary costs in evaluating, obtaining, using, and disposing of the given market offering.

Marketing

Total customer cost consists of only the non-monetary costs in evaluating, obtaining, using, and disposing of the given market offering.

Answer: FALSE

Marketing MCQ

Total customer cost consists of only the non-monetary costs in evaluating, obtaining, using, and disposing of the given market offering.

Total customer cost consists of only the non-monetary costs in evaluating, obtaining, using, and disposing of the given market offering.

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