Sherwin-Williams sells its paint and other branded products exclusively through company-owned retail stores. Sherwin-Williams has established a(n) _________.

Sherwin-Williams sells its paint and other branded products exclusively through company-owned retail stores. Sherwin-Williams has established a(n) _________.


A. vertical marketing system
B. administered VMS
C. corporate VMS
D. conventional distribution channel
E. contractual VMS


Answer: C. corporate VMS


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