All of the following would be examples of companies that use family branding as one of their branding strategies EXCEPT ________.
a. Campbell Soup
b. Sears
c. Heinz
d. General Electric
e. Hunt's
Answer: b. Sears
All of the following would be examples of companies that use family branding as one of their branding strategies EXCEPT ________.
a. Campbell Soup
b. Sears
c. Heinz
d. General Electric
e. Hunt's
Answer: b. Sears