Companies involved in deciding which items to include in the base price and which to offer as options are engaged in ________ pricing.
A) product bundle
B) optional-product
C) captive-product
D) by-product
E) skimming
Answer: B) optional-product
Companies involved in deciding which items to include in the base price and which to offer as options are engaged in ________ pricing.
A) product bundle
B) optional-product
C) captive-product
D) by-product
E) skimming
Answer: B) optional-product