When a company identifies the parts of the market it can serve best and most profitable, it is practising _______.
A. Concentrated marketing
B. Mass marketing
C. Market targeting
D. Segmenting
E. Differentiation
Answer: C. Market Targeting
When a company identifies the parts of the market it can serve best and most profitable, it is practising _______.
A. Concentrated marketing
B. Mass marketing
C. Market targeting
D. Segmenting
E. Differentiation
Answer: C. Market Targeting