A manufacturer offers its intermediaries an extra benefit for performing a promotional activity. This is an example of the use of ________ power.
A) reward
B) coercive
C) functional
D) expert
E) referent
Answer: A
A manufacturer offers its intermediaries an extra benefit for performing a promotional activity. This is an example of the use of ________ power.
A) reward
B) coercive
C) functional
D) expert
E) referent
Answer: A