Incorporating the holistic view of marketing, the four Ps of the marketing mix can be updated to ________.

Incorporating the holistic view of marketing, the four Ps of the marketing mix can be updated to ________.



A) product, positioning, people, and price
B) people, processes, place, and promotion
C) product, processes, price, and people
D) people, processes, programs, and performance
E) product, price, promotion, and people


Answer: D


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