A marketing information system (MIS) consists of people and procedures to assess information needs, ________, and help decision makers analyze and use the information.

A marketing information system (MIS) consists of people and procedures to assess information needs, ________, and help decision makers analyze and use the information.



A) experiment to develop information
B) test market the information
C) develop the needed information
D) critique the needed information
E) question the needed information


Answer: C


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