A short-term inducement of value offered to arouse interest in buying a good or service is called:

A short-term inducement of value offered to arouse interest in buying a good or service is called:

A short-term inducement of value offered to arouse interest in buying a good or service is called:



a. promotion.
b. publicity.
c. advertising.
d. sales promotion.
e. personal selling.


Answer: d


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