Marketing MCQ Marketing Principles Chapter 5 Active ownership of a foreign company or of overseas manufacturing or marketing facilities is called ________ .

Active ownership of a foreign company or of overseas manufacturing or marketing facilities is called ________ .

Marketing Principles Chapter 5

Active ownership of a foreign company or of overseas manufacturing or marketing facilities is called ________ .

a. a joint venture
b. direct foreign investment
c. contract manufacturing
d. licensing

Answer: b. direct foreign investment

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