Business customers who place an order with the first familiar supplier to meet product and delivery requirements are called _______.
a. augmenters
b. maximizers
c. satisficers
d. optimizers
Answer: c. satisficers
Business customers who place an order with the first familiar supplier to meet product and delivery requirements are called _______.
a. augmenters
b. maximizers
c. satisficers
d. optimizers
Answer: c. satisficers