Channel captains can influence the behaviour of others in four ways: (a) economic, (b) expertise, (c) identification, and:

Channel captains can influence the behaviour of others in four ways: (a) economic, (b) expertise, (c) identification, and:

Channel captains can influence the behaviour of others in four ways: (a) economic, (b) expertise, (c) identification, and:



a. direct behaviour
b. inventory
c. promotional
d. environmental
e. bully pulpit


Answer: a


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