Information such as product knowledge, meanings, and beliefs is combined to evaluate alternatives through:
A. motive stimulation.
B. subliminal perception.
C. integration processes.
D. cognitive dissonance.
E. affective reasoning.
Answer: C
Information such as product knowledge, meanings, and beliefs is combined to evaluate alternatives through:
A. motive stimulation.
B. subliminal perception.
C. integration processes.
D. cognitive dissonance.
E. affective reasoning.
Answer: C