What is the name of the database the book uses to illustrate SPSS? Marketing Research Chapter 12 What is the name of the database the book uses to illustrate SPSS? a. JerseyShoreStatistics.com b. GlobalMotors.sav c. SPSS_BurnsBush.edu d. SPSSCase_Statistics.exe e. Casestatfile.gov Answer: b. GlobalMotors.sav Learn More : Share this Share on FacebookTweet on TwitterPlus on Google+