Yummy Snacks Inc., a leading snack manufacturer in Mexico, has all its snacks catering to local taste buds. It has recently expanded their presence in the U.S. and other countries, especially at places with sizable Mexican communities. What is the competitive strategy adopted by Yummy Snacks?
a.
Contenders
b.
Defenders
c.
Dodgers
d.
Extenders
Answer: D
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Strategic Planning
- Delphi studies:
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- Translation-re translation approach is _____.
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- ____ requires categories used in questionnaires to be comparatively structured.
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- Which of the following is true about structured questions?
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- When quantitative data are desired, _____ are appropriate research instruments.
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