When Terminal Inc., a global heavy-duty vehicle manufacturer, could not cope up with the increasing demand, Next-Engines Inc. seized the opportunity and supplied their heavy-duty vehicles at prices lower than Terminal's. Next-Engines' lower labor costs and extensive R&D facilities allow it to keep its prices lower than Terminal's. Which of the following competitive strategies did Next-Engines adopt?
a.
Dodger
b.
Extender
c.
Defender
d.
Contender
Answer: D