"Scrambled merchandising" refers to:

"Scrambled merchandising" refers to:



A. retailers shifting from one product-market to another (e.g., a food retailer shifting to clothing).
B. limited-line retailers carrying wide assortments.
C. retailers carrying any product lines they can sell profitably.
D. displays of impulse products in supermarkets.
E. incompatible price and promotion policies.


Answer: C


Learn More :