Of the following statements, which one is the most accurate statement about Facebook?
a. Unlike most other social media companies, Facebook is profitable.
b. Due to its popularity, most mainstream marketers have integrated with apps and websites for Facebook.
c. 83% of active accounts access Facebook using a mobile device.
d. On a daily basis, Facebook is developing new ad formats and targeting options.
Answer: On a daily basis, Facebook is developing new ad formats and targeting options.