The three additional Ps of services marketing that extend the original four Ps of marketing are _____________, _____________, and _____________.

The three additional Ps of services marketing that extend the original four Ps of marketing are _____________, _____________, and _____________.



a. product; price; place; promotion
b. prospects; process; people; promotion
c. physical environment; process; people
d. prosperity; process; people; promotion
e. physical environment; prosperity; planning; process


Answer: C


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