When conducting a SWOT analysis, in what phase of the strategic marketing process is an organization presently engaged?
A.
planning
B.
implementation
C.
control
D.
segmentation
E.
metrics
Answer: A
When conducting a SWOT analysis, in what phase of the strategic marketing process is an organization presently engaged?
A.
planning
B.
implementation
C.
control
D.
segmentation
E.
metrics
Answer: A