Which of the following is LESS LIKELY to happen as a product moves through the later stages of the product life cycle?

Which of the following is LESS LIKELY to happen as a product moves through the later stages of the product life cycle?



A. Place - move toward selective distribution.
B. Promotion - build selective demand.
C. Price - meet competition.
D. Competitive situation - Heading toward pure competition.
E. Product - Some drop out.


Answer: A


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